What is Marketing?
Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market. Potentially including a selection of a target audience; selection of certain attributes or themes to emphasize in advertising. The attempts to create awareness of, loyalty to, and positive feelings about a brand.
What is Digital Marketing?
Digital marketing refers to any marketing methods conducted through electronic devices which utilize some form of a computer. This includes online marketing efforts conducted on the internet. In the process of conducting digital marketing, a business might leverage websites, search engines, blogs, social media, video, email and similar channels to reach customers.
What does SEO mean in Digital Marketing?
SEO in digital marketing is a strategy that focuses on your website’s presence in search results on search engines like Google. It involves using various techniques to improve your website to help both search engines and consumers better understand your website.
How does SEO work in Digital Marketing?
When you implement an SEO strategy, you optimize your website to show up in the search engine results pages (SERPs) for keywords and phrases related to your business. Keywords are the words and phrases your target audience searches for online.
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